Our Mission: At New Roots Institute, we are empowering the next generation with knowledge and training to end factory farming.
Our Vision: Together, we can create a just and sustainable food system for all.
Through our leadership development programs, we offer fellowships for students motivated to dig deeper into the impacts, and solutions, of factory farming—while being trained in effective communication, advocacy, and leadership skills. Upon completing the fellowship, alumni go on—with our continued support—to develop and empower other leaders to create change in their communities toward our shared goal of ending factory farming.
View Our Strategic Plan2010: Our founder, Katie Cantrell, begins giving presentations on the impacts of farming to classes and groups at the University of California, Berkeley.
2011: Factory Farming Awareness Coalition (FFAC) became fiscally sponsored by Vegan Outreach.
2014: We shifted from being a fully volunteer-run organization to having our first paid employee, and started new hubs in Los Angeles and Denver.
2018: We gained 501(c)3 status and launched the first version of the leadership development programs.
2020: We piloted our first large scale, online version of the leadership development programs to give the most motivated students the opportunity to learn more and further their skills.
2023: FFAC rebranded as New Roots Institute, a name that better fits the organization's work and will enable us to reach, engage, and empower as many people as possible.
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